Your skin's superheroes
The Ordinary is a brand from DECIEM. We are an umbrella of brands focused on advanced functional beauty. Our team is specialized in materials chemistry and biochemistry, and we have brought pioneering innovation in skincare through our core brands, Hylamide and NIOD.
We believe that the beauty of science is its inquisitive nature - it never stops questioning. And at DECIEM, we question the safety of our ingredients with the same energy that we apply to investigating their efficacy. In both cases, we turn to our fellow scientists for evidence, never settling for one single source, or buckling under the pressure of inaccurate claims propagated by fear-mongering.
This formula combines two of the most powerful brightening agents in skincare: pure Vitamin C and Alpha Arbutin, both solubilized in a completely water-free formula for ideal stability. Vitamin C is an effective antioxidant that brightens the skin tone and reduces signs of aging. Alpha Arbutin is a highly-purified biosynthetic active ingredient that reduces the look of dark spots and uneven skin tone.
Ascorbyl Tetraisopalmitate is an oil-soluble derivative of Vitamin C that can be used in higher concentrations without drawbacks. It is one of the most stable derivatives of Vitamin C but, being a derivative, its potency will not be directly comparable to pure L-Ascorbic Acid. Aside from the general benefits of pure Vitamin C, Ascorbyl Tetraisopalmiate has been shown to offer specific skin brightening benefits.
Order our serums now!